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White Papers

Use our collection of interactive content marketing white papers, solution guides, research papers, eBooks and toolkits.

50 Ways to Engage Your Audience

Interactive Lookbook

Want a fun way to get 50 ideas for improving content engagement? That’s what this interactive lookbook is all about. Each capability is illustrated as an example of itself.

Get the Lookbook
50 Ways to Engage Your Audience - Interactive Lookbook
Interactive Content MarketingToolkit

How-to Interactivate

Interactive Content Marketing Toolkit

What is interactive content marketing? Why would you do it? How do you do it? These questions and more are answered in our 8-chapter Interactive Content Marketing Toolkit. Interactivate your marketing.

Get the Toolkit

Content Marketing Innovators eBook

Meet Five Marketers Leading the Way

The pace of innovation in content marketing can be intimidating. Not for this group. These five digital marketers come from a wide variety of industries and backgrounds. But they share a passion for excellence that shows in their brands and their results. 

Meet the innovators
Content Marketing Innovators
Sell-Side Microsite

Sales & Marketing Alignment

Sell-Side Microsite

Accelerate sales pipeline and deal velocity by providing rich content & meaningful buyer insights to your sales team.

Learn more about Sell-Side

Interative Content Marketing 101

Interactive White Paper

Generate, qualify and deeply profile more leads with interactive content marketing. See how to increase engagement, consumption, conversion and measurement with interactive experiences.

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Interactive Content Marketing Best Practices Guide
Interactive Content for Lead Generation

Interactive Content for Lead Generation

Interactive White Paper

Three chapters on how and why to use interactive content to break through the lead-gen results ceiling. Learn how to use interactivity to generate, qualify and explicitly profile more leads.

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Interactive Content for Landing Pages

Interactive White Paper

Generating, Qualifying and Profiling Leads with Interactivity

Five chapters on how and why to upgrade your landing pages with interactive content. Generate, qualify and deeply profile more leads.

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Landing Pages Interactive White Paper
Madly Quiz

Interactive Content Platform Capability

Madly Quiz & White Paper

ion’s interactive content platform empowers marketers and designers to accelerate lead-to-revenue velocity using interactivity. Complete this fun, madly story and get The Competitive Advantage of an Interactive Content Capability free white paper!

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Interactive Content and the Buyer’s Journey

Interactive White Paper

The B2B buyer’s journey is one of self discovery that’s effectively enabled with engaging, useful content. This five chapter interactive white paper explores using interactive content to enable and accelerate the early, middle and late stages of the journey.

Get the White Paper
Interactive Content Across the Buyer's Journey - Interactive White Paper

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